Revitalizing & Expanding Credentialing Programs: Strategies for Growth & Engagement

Thank you to everyone who attended the Revitalizing & Expanding Credentialing Programs: Strategies for Growth & Engagement webinar, held on June 3, 2025, from 12:00 PM to 1:00 PM ET.

This session provided a comprehensive guide through three key phases of certification program management:

  1. Evaluating Program Health: Assessing the overall "health" of a credentialing program using meaningful performance indicators.
  2. Diagnosing and Implementing Improvements: Analyzing factors contributing to the need for potential changes and implementing targeted improvements.
  3. Continuous Assessment and Evolution: Continuously assessing, maintaining, and evolving a certification program to meet changing industry needs.

Strategies were explored to align credentials with professional development goals, foster stakeholder engagement, and ensure long-term competitiveness. Whether your program is facing challenges or positioned for growth, this session offered practical insights to strengthen and future-proof your credentialing efforts. 

Panelists:

  • Cynthia Allen, President, SeaCrest Consulting Company
  • Christine D. Niero, Ph.D., Vice President of Professional Certification & Client Development, Professional Testing Inc.
  • Michael Mayer, President, Prolydian

For those who couldn't attend or wish to revisit the discussion, the webinar recording and accompanying materials are available here:

We appreciate your participation and look forward to supporting your credentialing program's growth and engagement strategies.

 **Participants who attended the live webinar for 30 minutes or more will receive a certificate of participation. Participation should be self-reported to the appropriate accrediting body for CAE and ICE-CCP continuing education credit.

Resources shared: